Popup software built for Webflow
For Webflow designers and agencies. Click an element on your canvas and it becomes a popup that keeps your classes, fonts and breakpoints. Set the trigger, targeting and timing without leaving the Designer.
Opens the Webflow App Marketplace · 14-day free trial · no credit card
How it works
It all happens inside the Webflow Designer. There's no separate dashboard and no developer hand-off, so you never leave the tool you already know. Follow the setup guide below.
The whole trick
Design it the way you design everything else in Webflow: your classes, your fonts, your breakpoints. Then point Awesome Popups at it and it fires as a triggered popup. Same design system, zero widget look.
Add Awesome Popups from the Webflow App Marketplace and drop in the one-time embed script. The panel confirms the moment it goes live.
Turn an element you already designed into a popup. Or start from a ready-made template in the gallery.
Tell the app which element to use by clicking it right on the Webflow canvas. Pick the outer wrapper, so the whole design comes along.
Set the trigger, appearance, targeting and schedule, preview it, then hit Publish. Every change after that happens right here in the panel.
Try it
Pick a position and an open animation, then fire a real popup right here on the page. This is the whole product, in one button.
Built from a Webflow element. No code, you just pick the settings.
Join the list and grab your code.
Control room
Real conversion tooling, not a glorified alert box. Every dial lives in the panel, and none of it needs code. Not sure where to start? Read the guides on choosing a trigger and targeting and scheduling.
Exit intent, scroll depth, time delay, or click. Catch people at the moment the offer makes sense.
Aim at the right pages, visitors, and devices. Each offer only shows up where it belongs.
Set date windows and cap how often it shows. Promos end on time, and regulars see it less.
Chain steps into a flow: ask, qualify, convert.
Position, open/close animation, overlay, timing.
Pipe signups to your email tool or CRM, Zapier, a webhook, or Webflow forms.
Analytics
Open any popup and watch it work, live in the panel. You won't need a third-party dashboard or a tag manager. Keep the winners, retire the losers. Here's how to read the numbers.
Template gallery
Open the gallery, pick a category, name it, set a trigger, then drop it onto your canvas. Custom takes 2 steps; templates take 4. Either way, they look like you built them on purpose. Cookie-consent templates are a design starting point, not legal advice (see the Terms, or our guide to building a cookie banner).
Want ready-made recipes? Browse nine popup patterns
Who it's for
For the people who design and run Webflow sites. One account covers every site you build, so the same app comes along to each new project.
Webflow agencies
Freelance designers
Not a fit if your site is not on Webflow, or you need logic the panel does not offer. The comparison below says what to use instead.
Side by side
You set every class and breakpoint by hand. Then the popup arrives in someone else's font, or as code only a developer can touch. Here is how the usual routes compare, including skipping the popup altogether.
| Awesome Popups Ours | A popup widget tool | Custom code | No popup at all | |
|---|---|---|---|---|
| Design fidelity | Your design. Built from your own Webflow element, so it keeps your classes, fonts and breakpoints. | Depends on the tool. Often an iframe or a template from the tool's own library. | As good as the build. A developer can match your design exactly, by hand. | Nothing to match. An inline form or banner is built in Webflow like the rest of the page. |
| Setup and changes | Inside the Designer. Install from the Webflow App Marketplace and the panel adds a one-time embed script. Every change after that is visual. | Usually another app. Paste the tool's script, then build and edit popups in its dashboard, outside Webflow. | Through a developer. Someone writes and ships the code. Copy or timing changes usually go back to them. | Nothing to do. No script to add and nothing new to maintain. |
| Triggers and targeting | No code needed. Exit intent, scroll depth, time delay or click. Target pages, visitors and devices, with date windows and frequency caps. | Often plenty. The exact list depends on the tool you pick. | Whatever you build. Any rule is possible. Each one is more code to write and test. | None. The form or banner shows to everyone who reaches that part of the page. |
| Measurement | In the panel. Impressions, dismiss rate, CTA clicks and conversion rate for every popup. | Usually separate. Stats tend to live in the tool's own dashboard, apart from Webflow. | What you wire up. Events usually get added to your analytics by hand. | Your existing setup. Whatever your form or analytics already track. |
| Where it hurts | Webflow only. It lives in the Webflow Designer, so sites on other platforms need a different tool. | The look. It can read as a plugin rather than your site, and it usually means one more login. | Developer time. Up front, and often again for each change. Someone has to own the code. | No second chance. Nothing reaches the visitor who is about to leave. |
| Fits best when | You build in Webflow. Your own sites or client work. If you need logic the panel does not offer, custom code is the honest answer. | You need a feature it has. One the panel does not offer, or you run several sites outside Webflow. | The logic is bespoke. And you have developer time to build it and keep it running. | Inline does the job. An inline form or banner says it without interrupting anyone. |
Building in Webflow? Try it on a real client project. One account covers every Webflow site you build, and it is $9 a month after the 14-day free trial, if you stay. See pricing.
Pricing
Register, build and launch real popups today. Nothing is charged during the trial, and nothing at all unless you pick a plan. Keep it only if it earns its place.
Add the app from the Webflow App Marketplace and create your account. No credit card needed.
Full access to every feature for 14 whole days.
Choose $9/mo or $90/yr and add a payment method. Billing starts when the trial ends. No plan, no charge.
$9/month
Month-to-month. Cancel anytime.
Get it on Webflow (opens in a new tab)Opens the Webflow App Marketplace. Free for 14 days, then $9/mo.
$90/year
Just $7.50/mo, billed yearly.
Get it on Webflow (opens in a new tab)Opens the Webflow App Marketplace. Free for 14 days, then $90/yr.
No credit card to start. If you pick a plan, billing starts when your 14 days are up, and you can cancel before any billing date. Prices exclude VAT or sales tax where it applies. One account covers every Webflow site you build. Check if it pays off on your traffic or read the trial and billing terms.
FAQ
Still unsure? Email support@awesomepopups.io and a human will get back to you.
Install it from the Webflow App Marketplace, open it from the Apps panel in the Designer, and register. That starts your 14-day free trial, with no credit card. The setup checklist has an Install embed script button: click it, then press Check to confirm the script is live. From there everything is visual. Read the setup guide.
No. You build popups visually from your own Webflow elements, right in the Designer. The only setup is a one-time embed script, and the panel installs it for you. After that you never touch code.
It lives inside Webflow. Awesome Popups is a Designer Extension: an app window that floats over your canvas in the Webflow Designer, so there is no separate dashboard and no tab-switching.
Yes, and that is the whole point. A popup is just a Webflow element you already styled, so it keeps your classes, fonts and breakpoints. No iframe, no "powered by" badge, no off-brand template. It is your design, not a plugin's.
Trigger on exit-intent, scroll depth, a time delay, or a click. Then target the right pages, visitors and devices, schedule date windows, and set a frequency cap (once per day, for example), so returning visitors are not shown the same popup over and over. How to pick a trigger.
Yes. Open the categorized gallery (cookie consent, marketing, conversion and engagement), pick one, name it, and drop it on your canvas. Or start from scratch with any element you already designed. Templates, the cookie-consent one included, are a design starting point. They are not legal advice and do not make a site compliant on their own. Building a cookie banner.
Yes. One subscription covers every Webflow site you build. It is priced per account, not per site, which is handy for freelancers and agencies juggling lots of client projects.
Wherever you need them: your email tool or CRM, Zapier, a webhook, or Webflow's own native forms. You can also view and export submissions right in the panel. Where signups can go.
You do. Emails and other details your visitors submit through your popups, and the impressions, clicks and dismissals behind your analytics, belong to you as the site owner. WOICE d.o.o., the company that operates Awesome Popups, processes that data only on your instructions to run the service, and never uses it for its own marketing. A Data Processing Addendum is available on request at support@awesomepopups.io. Read the Privacy Policy.
Your personal data is stored in a secure database that only a limited number of authorized people can access, and that access is logged. Data travelling between your browser, our website and our servers is encrypted with TLS. If something on your site does not work as expected, email support@awesomepopups.io. How we protect personal data.
Register for free with no credit card, then build and launch popups for 14 days at no charge. To keep going, pick a plan ($9/month or $90/year, plus VAT or sales tax where it applies) and add a payment method. Billing starts when the trial ends. If you never pick a plan, you are never charged, and you can cancel from the app or by email before any billing date. Trial and billing terms.
Learn more
Short, practical guides for Webflow designers and agencies, with real screenshots of the panel.
The build itself is in How it works. Here is the rest: what to have ready, the embed script, going live and quick fixes.
Still stuck? Email support@awesomepopups.io.
Pick the trigger by asking what the visitor is doing when your message becomes useful, not which offer you want to push.
Then make it polite. Set a frequency cap (once per day, for example) and keep close methods like click outside and ESC on.
Targeting decides who sees a popup and where. Scheduling decides when. Target pages, Audience and Availability each have their own section in the popup editor.
Example scenario
Then watch the numbers. Low impressions mean the targeting is too tight. A high dismiss rate says the audience or the timing is off.
Build the popup as a normal Webflow element with your own classes, then turn it into a popup. It keeps the site's fonts, colors and breakpoints, because it is still your element.
Popup signups can go to your email tool or CRM, to Zapier, to a webhook, or to Webflow's native forms. You choose the destination in the popup editor's Integrations section, which shows what is available for that popup.
Match the job
Every popup has its own analytics with four numbers. Read them together, and against the job the popup was built to do, instead of chasing any single figure.
Your data. What your visitors leave in your popups belongs to you. WOICE d.o.o. processes it only on your instructions (see the Privacy Policy).
Open the template gallery, choose the Legal tab and start from the Cookie Consent template. Then adapt the design and the display settings to the site.
Free tools
An ROI calculator for your own traffic, a pre-launch checklist and nine popup patterns to start from. No signup, and nothing you type leaves your browser.
Plug in your own numbers. Results update as you type. It is a what-if model: a difference between two rates you typed in is not proof the popup caused it.
Example scenario, per month
Fill in the fields to see a result.
Assumes the two rates you entered are comparable and that you know the share of visitors who see the popup. Measure the real numbers once it is live: the app shows impressions, CTA clicks, dismiss rate and conversion rate for every popup.
Use the same period for every field (a day, for example: the app's frequency setting can be once per day). This counts displays only. It does not find the "right" cap for you.
Displays in that period
Fill in the fields to see a result.
Formula: visitors × the smaller of (views with no cap, your cap). A hypothetical model, not product performance data.
Answer each one honestly. The score is checks marked Yes, divided by the checks that apply to this popup. Unanswered checks count as not yet. It is a design review, not a conversion prediction or a legal check.
Each pattern gives you a starting point in the app, a trigger, targeting, a frequency cap and the one tip that matters most. The categories match the tabs in the app's template gallery. The previews are illustrations, not customer examples.
Ask for cookie consent in your own design instead of a bargain-bin bar.
Tip: Give Decline the same size and weight as Accept. A buried "no" is a dark pattern, and people notice.
A design starting point, not legal advice.
Cookie banner guideGrow a list from readers who are already into your content.
Tip: Say what they get and how often. "One email a week" beats "Join our newsletter".
Picking a triggerGive a visitor who is about to leave one good reason to stay.
Tip: One offer, one button. If it needs a paragraph, it is not an exit offer.
Exit intent on mobileTell returning visitors something is new, for a limited time.
Tip: Set an end date under Availability. A "new" popup that is three months old is worse than none.
Targeting and schedulingGreet new visitors with the one next step most of them are looking for.
Tip: Lead with what they came for, not a discount nobody asked for.
Targeting new visitorsHand out a time-boxed discount without a site-wide banner.
Tip: Put the deadline in the headline. "30% off, ends Sunday" does the selling for you.
Designing on-brand popupsAsk one useful question at the moment it makes sense.
Tip: Ask one thing. Add a second step under Steps only when the first answer earns it.
Where answers can goAsk one qualifying question, then show the next step, in one popup.
Tip: Ask, qualify, route. Two steps is plenty.
Multi-step flowsKeep a size guide, price breakdown or video off the page until someone asks for it.
Tip: Trigger it from a real button so it works with a keyboard, not from a styled div.
Click triggersReady when you are
Built from your own Webflow elements, so they look like your site asking nicely, not a plugin shouting over it.
Opens the Webflow App Marketplace · 14-day free trial · no credit card
Exit-intent · live demo
This one fired because you moved to leave. Yours can too, built from your own Webflow elements and triggered on cue.
Get it on Webflow (opens in a new tab)Opens the Webflow App Marketplace · 14-day free trial · no credit card